NEW YORK — “World Tennis with Harry Cicma,” the second-year tennis television show that airs on the New England Sports Network (NESN), announced that the Saddlebrook Resort in Tampa, Fla., has become the Presenting Sponsor of the show. The final three shows of the season, to air in July, August and September, will be hosted from Saddlebrook Resort and feature extensive interviews with top tennis players that train at Saddlebrook as well as behind-the-scenes footage and features on one of the nation’s premier resorts and sports training facilities.
The Saddlebrook Resort (www.Saddlebrook.com), located just 30 minutes north of the Tampa International airport, offers an ideal, award-winning resort setting with luxury accommodations and facilities for corporate events, meetings and conferences, spa getaways, family reunions, kids camps, and Florida golf and tennis vacations. Its facilities include year-round golf at two 18-hole Arnold Palmer Signature Courses, 45 tennis courts in every grand slam surface, a European Style Spa, and five premier dining and restaurant options. As a world renowned professional training center for many sports, its tennis academy, originally started by the legendary Australian coach Harry Hopman, is the training ground for such tennis superstars as James Blake, Mardy Fish, John Isner and the Bryan Brothers, who call Saddlebrook Resort their preferred training center.
The second of five shows of the 2010 season of “World Tennis with Harry Cicma” will debut this Saturday, June 19 at 1:30 pm eastern and will feature interviews with 2009 Wimbledon finalist Andy Roddick, three-time Wimbledon champion John McEnroe, 1999 Wimbledon champion Lindsay Davenport, 2001 Wimbledon doubles champion Jared Palmer and World Team Tennis founder and the player who has won a record 20 Wimbledon championships Billie Jean King. The thirty-minute television show is airing for a second-season on NESN and is hosted by Cicma, the New York-based media personality. The first show of the season that aired in May was seen by nearly 100,000 viewers.
The “World Tennis with Harry Cicma” deal with Saddlebrook was brokered and negotiated by Leverage Agency Chief Executive Ben Sturner. Leverage Agency (www.LeverageAgency.com) is a top five sports marketing agency with headquarters in New York City.
The remaining shows will air on the following dates and times.
Saturday, June 19 – 1:30 pm eastern
RE-AIR, Tuesday, June 22 – 4:30 pm eastern
Saturday, July 17 – Noon eastern
RE-AIR, Monday, July 21 – 1:30 pm eastern
Saturday, August 21 – Noon eastern
RE-AIR, Monday, August 23 – 1:30 pm eastern
Saturday, Sept. 18 – Noon eastern
RE-AIR, Monday, Sept. 20 – 1:30 pm eastern
In addition, the show will be available globally on the internet at www.WorldTennisMagazine.com and on the WorldTennisMagazine YouTube channel following its airing on NESN.
Sponsors of the 2010 season of the show include Tournagrip (www.uniquesports.com), Ace Authentic (www.aceauthentic.com), Grand Slam Tennis Tours (www.GrandSlamTennisTours.com), the International Tennis Hall of Fame (www.tennisfame.com), Morfit Performance fitness apparel (www.MorfitPerformance.com), the Peter Kaplan Tennis Academy (www.WesthamptonTennis.com), State Ultra Lounge (www.StateUltraLounge.com) and New Chapter Media (www.NewChapterMedia.com.)
The New England Sports Network (NESN) is the flagship station for both the Boston Red Sox and Boston Bruins and is available on New England cable systems and nationally (in both standard definition and high definition through satellite TV providers DirectTV (Channel 628) and Dish Network (Channel 434). The Red Sox are a co-founder and majority owner (80 percent) of NESN with the Bruins owning the remaining 20 percent. NESN is delivered to over four million homes throughout New England and consistently receives higher ratings of any other national or regional sports channels in the region combined.
Cicma is the former sports anchor and producer at NBC in Providence, R.I., CBS in Springfield, Mass., and ABC in Sioux City, Iowa. He is the co-founder and host of “World Tennis with Harry Cicma” and also served as a commentator for other networks including Fox Sports Net and Tennis Channel and has commentated for World Team Tennis and the U.S. Open tennis championship’s world feed. A former ATP world-ranked doubles player, he was also a standout Big East tennis player at Rutgers University.