Boast Joins Forces With PlayYourCourt As Official Apparel Partner

BOAST, the original American tennis brand, is now the Official Apparel Partner of PlayYourCourt. From the iconic courts of the 70’s and 80’s to today’s game, BOAST remains a symbol of tennis culture, style, and rebellion – now bringing that same legendary energy to the PlayYourCourt community.

Founded in 2009, PlayYourCourt is a multi-channel tennis platform designed to connect players, offer engaging instruction, and build community through lessons, matchplay, and video content. The platform features expert coaching from former Division 1 collegiate standouts and RSPA-certified instructors, Scott Baxter and Nate Bolling. As a part of the partnership, BOAST will outfit Baxter and Bolling in classic BOAST on-and-off court apparel, as well as support the PlayYourCourt community through shared content.

The BOAST performance lineup – anchored by pieces like the Performance Match Polo and 7” Court Short – is engineered with innovative materials and technical finishes for optimal movement and comfort on-court. Off-court, the Club Polo and signature BOAST Tees are crafted from 100% Peruvian Pima cotton, delivering premium fit, feel, and style.

“With the reinvigoration of BOAST, one of our top priorities is to support the tennis community,” said Matthew Feuer, CEO, BOAST. “The PlayYourCourt team offers an innovative approach to making tennis accessible to everyone, all while bringing a wit and candor to learning and engaging with the sport that aligns with the BOAST brand.”

“Partnering with Boast was a natural choice for us,” said Scott Baxter, CEO & Founder, PlayYourCourt.  “Their legacy in tennis culture speaks for itself, and under Matt Feuer’s leadership, they’re bringing a fresh, confident energy that really fits the vibe of what we’re building at PlayYourCourt,” noted Baxter. “We’re excited to partner with Boast and be part of their journey back to the top of the tennis world!”

To stay updated on the latest from BOAST and PlayYourCourt, follow @boast, @playyourcourt, and YouTube.com/playyourcourt.